Niia Bieliavtseva / Product Designer

Client (NDA)

enterprise operations dashboard for digital screen deployment

I worked on a comprehensive workflow management system designed to replace an Airtable-based process for a company managing digital signage installations across major retail chains like KFC and Apple stores. The platform handles the complete lifecycle from initial quotations through deployment, maintenance, and inventory tracking, serving internal teams, partner companies, and customers across multiple brands and locations.

Hirement is a web platform that helps employers streamline their hiring process by creating structured, customizable interview flows. Each hiring flow consists of multiple rounds with tailored question types: checklists, ratings, or open-ended responses — allowing different interviewers to evaluate candidates with notes and 1–5 star scores.


As the sole designer, I collaborated directly with the founder to translate an early idea into a functional product vision. I designed the logo, a clean and modern interface, and a lightweight design system that emphasized clarity, spaciousness, and ease of collaboration for hiring teams.

I joined as the sole product designer in early 2025, taking the project from initial concept through to engineering implementation over three months. Working directly with the founder and head of operations, I conducted user research with internal deployment managers to understand pain points in their existing workflows, then designed the complete information architecture and interface system.

ROLE

DURATION

TOOLS

UI/UX Designer

3 months

Figma

Figma

Claude AI

Figjam

Client (NDA)

enterprise operations dashboard for digital screen deployment

I worked on a comprehensive workflow management system designed to replace an Airtable-based process for a company managing digital signage installations across major retail chains like KFC and Apple stores. The platform handles the complete lifecycle from initial quotations through deployment, maintenance, and inventory tracking, serving internal teams, partner companies, and customers across multiple brands and locations.

I joined as the sole product designer in early 2025, taking the project from initial concept through to engineering implementation over three months. Working directly with the founder and head of operations, I conducted user research with internal deployment managers to understand pain points in their existing workflows, then designed the complete information architecture and interface system.

ROLE

DURATION

TOOLS

UI/UX Designer

2.5 months

Figma

Claude AI

Figjam

The design process involved creating interactive HTML wireframes for rapid iteration and feedback, which I then developed into high-fidelity designs in Figma with Claude AI assistance for prototyping and design system documentation. I established a modular component library inspired by Linear's minimalist aesthetic, focusing on progressive disclosure and workflow-aware features that guide users through complex multi-step processes. I continued collaborating with the engineering team through implementation, ensuring the design vision translated effectively into the final product.

The design process involved creating interactive HTML wireframes for rapid iteration and feedback, which I then developed into high-fidelity designs in Figma with Claude AI assistance for prototyping and design system documentation. I established a modular component library inspired by Linear's minimalist aesthetic, focusing on progressive disclosure and workflow-aware features that guide users through complex multi-step processes. I continued collaborating with the engineering team through implementation, ensuring the design vision translated effectively into the final product.